Its not enough to ask questions when you are wanting to understand more about what is important to your clients, colleagues or employees. The questions must be better, more focused and build on one another.
Good question: Why did you decide to take that action?
Better question: Walk me through the steps you took to arrive at that decision?
Good question: Do you think our product will meet your needs?
Better question: Tell me more about what you need to achieve success?
Good question: How’s the new product rollout going?
Better questions: What’s working and what’s not working on your product rollout project?
Oftentimes we’re too interested in giving our responses and ideas to folks and miss the opportunity to make sure we fully understand and that the other person has a chance to fully explain their needs. It takes some practice, but asking better questions benefits everyone.