Richard Citrin, Ph.D., MBA brings more than 25 years of business leadership and consulting experience to his clients and their organizations. He is one of those rare consultants who brings a practical and pragmatic approach to his work.
His unique perspective on leadership development, talent management and resilience is based on the idea that by using strengths, assets, and skills, and by aligning them in a purposeful and powerful manner, real change occurs.
Early in his career, Richard worked on Wall Street where he loved the excitement and pace of the financial world, but he also saw how the impact of poor leadership, underutilization of employee capabilities and management overconfidence led to destructive workplaces. His observations helped him decide to pursue a Ph.D. in psychology.
Following his academic work, Richard began his business career. He built a successful healthcare business in the Dallas/ Fort Worth Metroplex in the 1990’s that he successfully sold to a national healthcare company. Richard oversaw multiple aspects of this acquisition and merger and helped the company develop new product lines that led to a tripling of valuation and their eventual purchase by one of the nation’s largest healthcare companies.
Following the success of that acquisition, the University of Pittsburgh Medical Center (UPMC) actively recruited Richard to come to Pittsburgh to help grow their health insurance business. During his time as a senior executive at the UPMC Health Plan, Richard oversaw multiple business lines and helped improve business’s revenues from $800 million to 1.5 billion along with increasing the numbers of customers acquired during that time.
As an organizational consultant and executive coach Richard has worked with American Airlines, FedEx, Texas Capital Bank, LANXESS Corporation, The University of Pittsburgh, Penn State University, Burlington Northern Santa Fe Railway, The Greater Pittsburgh Community Food Bank and many other large and small organizations.
Richard is also extremely proud of being the exclusive provider of executive coaching services to Leadership Pittsburgh, the premier leadership development program in Southwestern Pennsylvania where he’s personally has coached some of the regions most successful senior leaders.
An active community volunteer, Richard serves on the boards of arts, human service and the planning commission of O’Hara Township. Richard keeps a daily blog of life on the Allegheny River, is a dancer, performer, and golfer. He lives with his wife Sheila and their seven-year-old Westie named Clancy.
Next time you see Richard, ask him about the time George Will, the political columnist and baseball fanatic, called him a liar .
To find out more about how Dr. Richard S. Citrin can help your organization achieve great things, call us at 412.327.8744.



